Do you love bak kwa? Do you want to feel good about eating bak kwa? Local actress, Rui En, is debuting a line of bak kwa under her new brand, En. En’s focus is “To give rather than to receive, to love rather than to be loved”.
According to Rui En, “Chinese New Year is a time of reunion and love. We wanted to create a meaningful gift that embodies the true spirit of the season– one that not only brings joy to those who receive it, but also gives back to the community.”
En is offering 2 distinctive flavours of bak kwa this Chinese New Year: Laksa Bak Kwa (S$88 for 500g), and Applewood Bak Kwa (S$98 for 500g). This venture is Rui En’s first foray into entrepreneurship, and she chose bak kwa as it’s her favourite Chinese New Year snack.
En’s Laksa Bak Kwa is the first of its kind, blending the natural smoky sweetness characteristic of bak kwa with the iconic spiced flavour of laksa. It is slightly spicy and fragrant, with the sweetness of the bak kwa leading before giving way to the nuanced flavour and fragrance of laksa leaf.
The Applewood Bak Kwa is marinated using a secret recipe steeped in tradition, and smoked for at least 2 hours with applewood imported specially from the United States. This slow-smoking process imparts a rich barbecued flavour, and the result is a palate-pleasing tender and satisfying treat.
Preorders for the bak kwa will start from 3 Jan 2025, 9pm at www.enonline.sg. Delivery is free for purchases of 2 boxes or more.
Proceeds from the sale will go towards Brave Club, which is a faith-based initiative dedicated to supporting children with special needs and their families by conducting activities for community and social support.
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